Team Insight - July, 2010
The Cost of Doing Business in Team Sports
How does your business stack up against other team dealers around the country? An exclusive NSGA survey allows dealers to compare.
Things are different than they were a few years ago.” That was the understatement of the day from Tom Doyle, director of research at the National Sporting Goods Association (NSGA), who presented the results of the association’s “Cost of Doing Busines...
10 Challenges, 10 Solutions
Presented in no particular order, are Team Insight’s solutions to the 10 biggest problems facing team dealers in 2010.
There’s a good chance that if you ask any boss what he or she values most in an employee, it just may be a willingness to bring solutions rather than problems to his or her desk. Fortunately, I found that out early in my career. My first boss was a g...
Ball Control
Dealers are trying to decide whether to drive the lane or pull up for the jumper
No one has been hit harder by the economy than the people of Michigan. Statistics from the U.S. Bureau of Labor put the state’s unemployment rate at just shy of 15 percent. It is expected to surpass that in 2011. Nearly half of college graduates le...
It’s A Ball, Ball World
Vendors keep the bounce in a staple of the team sports business
As the old saying goes, you can’t start the game without a ball. So the top vendors to the team business are making sure that when the game kicks off the players have the best in the business. Team dealers need to keep their eye on bouncing balls to ...
Talking Baseball
A top-of-the-order lineup of team dealers discusses hardball in 2010 and beyond
According to the 2008-09 NFHS sports participation survey, baseball ranks only behind football, basketball and track and field in terms of participation, and nearly 16,000 high schools have baseball programs. SGMA, meanwhile, predicts that sales of b...
Lookin’ Good
Teams – and dealers – searching for something a little different can find it here
Teams choose performance apparel for fit, function and fashion, but most are rooting for a custom look with an off-the rack price. Where decorating is concerned, it pays to think head-to-toe — cap to footwear and everything in between. Price is an ob...
Team Gets Technical
Uniform design trends driving the team sports apparel market into the future
When we picture “gearheads” and teched-out apparel geeks in the world of sports, often the first image that comes to mind is that of an outdoorsman — a climber atop Mt. Everest or a daredevil skier donning the latest and greatest cold weather gear. ...
A Family Affair
Bartley’s Sporting Goods celebrates 100 years as a Florida retailer and team dealer
Step into Bartley’s Sporting Goods, one of the oldest businesses in Fort Myers, FL, and you’ll probably feel at home. From the distinctive grape Nehi “Bartley’s scent” to the retro cash register, Bartley’s is comfortably reminiscent of the old corne...
Making A Connection
Social Media Marketing 101 for team dealers ... Part 2 of our ‘Facebook for Dummies’ Series
Nine Steps To Your Own Social Media Plan Social media marketing comes with an entirely new mindset on how to do business. It's all about providing useful information and resources and solving problems your customer may have. For example, you c...
How-To Run A Better Team Business in 2010
How to … MANAGE GENERATION Y
As a challenging 2010 passes the mid-point, Team Insight once again turns to the experts for advice for not only running a small team dealer, but for operating a successful small business. Their advice is timely, so read on, learn a little bit,...
That Darn To-Do List
Into everyone’s life a little rain must fall. But, as a very wise man once told me, in every problem there is an opportunity. Very sound advice. All of this is on my mind this issue as we offer a special feature on 10 Problems/10 Solutions for Tea...
The Learning Curve
Diadora USA Goes To School On Social Media
Many businesses, both large and small, are still trying to find their bearings in the world of social media. This “on-the-job education” has been a literal one over the past few months for Diadora USA and a group of undergraduate college students who...
The End Zone
Acquisition Watch ... SSG and Lids The team dealer acquisitions by two suitors with deep pockets picked up steam in the first half of 2010. * First, Sport Supply Group acquired Kattus Pro Team Sports, Cincinnati, OH, to expand its presence in Ohio ...
SGMA and NSGA Meet To Discuss Partnership
Two long-time “rival” sporting goods groups – the Sporting Goods Manufacturers Association (SGMA) and the National Sporting Goods Association (NSGA) – are now having “substantive discussions” about working together on projects and initiatives that wi...
No Tricks to Zimmerman’s Plan for Easton
As new president of Easton Sports, Chris Zimmerman is clear on his goals. He intends to add a few wrinkles to the company’s playbook while having a more complete offense. Zimmerman, who joins Easton from the Vancouver Canucks, where he was preside...
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