Team Insight - September, 2007
Get To Class
This is no time for team dealers to cut PE class. Schools need the product, vendors are willing to supply it and the direct sellers are out of touch with your core customers. So pack your gym bag and don’t miss the bell.
We all had at least one subject we dreaded in school – at least we hoped we could limit it to one. Team dealers may have enjoyed PE in their school days but it certainly ranked then as that one subject that was tough to master. Many young school kids...
Nothing Subtle About It
Sublimation offers a new game plan for team uniforms and vendors are pushing the technology into new sports.
Customization is cool these days. From THE Gen-Xers with their snazzy snowboards to hip-hoppers with their pimped-out rides, everyone wants a look that’s all their own. Now, thanks to sublimation, a digital printing technology for team uniforms, more...
BOO No More
It was a summer of change for the company that has changed the face of the team sports business in America. In an exclusive interview with Team Intelligence, Collegiate Pacific chairman and CEO Adam Blumenfeld explains what happened and why, and wher
The team business no longer has to be frightened when reading stock news about one of its major players now that Collegiate Pacific has changed its name to Sport Supply Group and its stock ticker symbol from the much-beloved “BOO” to a more spo...
The People's Choices
Over the past few months Team Intelligence polled industry executives for their thoughts on team dealers who are “doing it right.” That’s it. No other criteria. We were looking for those dealers whose suppliers, sales reps, customers and even competi
FRANK'S SPORT SHOP, BRONX, NY Frank’s Sport Shop is not all that different from what most people think of as the “traditional” team dealer. It was founded back in the 1920s by Frank Stein, remains family-owned and operated through three ge...
The Sport of the Future Arrives
A new generation of young boys and girls is flocking to lacrosse as the sport takes over from soccer as the team industry’s growth sport. More and more team dealers are looking to get in on the fun.
Steve Kreger readily admits that he has a lot to LEARN about lacrosse. The owner of Pierce’s Sport Shop in Wooster, OH, he does big business in traditional sports like baseball and football. He adds that girls’ softball is on the rise, too. Lacr...
Style and Substance
It is no longer about just looking good in the cheer business. Performance and comfort are equally important to today’s cheer teams, and the sooner team dealers recognize this the sooner they can pep up their sales in an underserved team niche
Anyone over 40 SURELY must remember “Fernando,” the smarmy, aging talk show host played by Billy Crystal in the mid-1980s on Saturday Night Live. (If you don’t, make YouTube your next online stop!) His catch phrase was classic: “You look mahvelous!” ...
Lot-to Talk About From Old ‘New’ Brand
There’s a “new” old brand looking to regain its position in the U.S. soccer market and the name is certainly familiar with anyone who has been involved with the sport through its formative years in this country. Make room – again – for Lotto Sport US...
Specially Trained
We present our choices for the best, most unique, most interesting – or just plain different – training products being offered for lacrosse, soccer, wrestling and many of the other ‘specialty’ sports.
Athletes are out on the field day in and day out training to be the best, to win it all or even just to make the team. While determination is the most important ingredient in improving skills, it means nothing without the right equipment. Dealers...
Team Dealer Support Group
Protective cups – and the apparel being designed to add to the protection and styling – are a staple of the team business. Team Intelligence convenes its Vendor Roundtable this month to find out where the market stands for dealers.
Around the table ... Kevin Dixon, director of marketing, McDavid USA, Woodridge, IL Daniel Gottsch, marketing and sales manager, SafeTGard, Lakewood, CO Michael Herbert, chief sales officer, Shock Doctor, Plymouth, MN Mike Landi, CEO/SVP-m...
Merchandise Budgeting & Planning
As a team dealer and as a sporting goods retailer, planning your stock levels and assortments is one of the most complex and vital functions of your job.
The Five Rights of Retail Merchandise Budgeting and Planning is about planning and profitably managing what your store will carry for the next season. Your goal is to get what are known as the “Five Rights of Retail” right. The Five Rights of Retail ...
The End Zone
Warrior In Vital Lacrosse Role Already known for its performance product – and with a solid uniform license already in place with Alleson Athletic – Warrior Sports is branching out into a lifestyle look through a apparel license agreement with Vita...
Soccer Vs, Lacrosse ... Who Wins?
If you ever have the time, try something I did recently. First, go to a high school soccer game, sit in the stands and listen to the parents. Then do the same thing at a high school lacrosse game. Then make a note of the difference in the atmosphere....
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